The portfolio
We do not build isolated products. Each venture adds software, intelligence and operating knowledge that make the next one faster to create and stronger when it launches — so the order things get built in is an economic question, not a wish list.
In flight
05 · scroll to explore
Bay 01 · In build
Startup Suite helps founders transform ideas into structured plans, financial models, strategic decisions and investor-ready outputs.
Startup SuiteBay 02 · In build
Engyn coordinates agents, skills, workflows, memory, governance and human oversight so intelligent systems can perform meaningful work across an organisation.
EngynBay 03 · In build
LoopLift connects waitlists, feedback, campaigns, customers and product decisions so teams can grow with evidence instead of guesswork.
LoopLiftBay 04 · In build
EngynQA brings intelligent automation, quality engineering, software testing and AI-system evaluation into one evidence-driven platform.
EngynQABay 05 · In testing
Blueprint by ENGYN turns complex business processes, product journeys, systems and data into connected visual blueprints. Start with the big picture, explore the detail and ask questions that reveal the relationships behind it.
Blueprint by ENGYNWhat's next
8 scoped · 7 under validation
Sequenced by evidence, market opportunity and how much of the foundry each one can reuse — not by date. Nothing here is a committed launch.
In flight
Being built now
5 building
Wave 1
Foundation & transformation
5 scoped
Wave 2
Portfolio leverage
3 scoped · 2 under validation
Wave 3
Strategic adjacencies
5 under validation
Scoped venture Concept under validation
Wave 1
5 ventures
Demand we can already evidence, in markets close enough to the current work that the customer is already understood.
SaaSWorks SaaSWorks is a planned end-to-end platform for running a software business: the application foundation, then the revenue, support and growth machinery every SaaS rebuilds — dunning and recovery, ticketing, partner programmes and growth tooling in one place.
Read the brief
IdeaPilot IdeaPilot is a planned process-improvement platform: anyone can raise a manual process or problem, peers rank it on impact and effort, and the strongest ideas become plans that reach the tools where work actually happens.
Read the brief
BoardWorks BoardWorks is a planned governance suite that brings the board portal, the capitalisation table and statutory reporting together — so meeting papers, ownership and the numbers under discussion stop living in three unconnected systems.
Read the brief
Standing Standing is a planned contractor management platform: onboarding, timesheets, approvals and invoicing for a freelance workforce — with the record of how each person was genuinely engaged building underneath it.
Read the brief
Deductions Deductions is a planned recovery platform: it collects deduction documents from retailer portals, matches remittances to invoices, classifies every short payment, and assembles the case that disputes it.
Read the brief
Wave 2
3 ventures
Markets adjacent to the ones the current ventures serve, where the problem is well evidenced but the entry point still needs proving.
SkillForge SkillForge is a planned capability planner that maps the skills an organisation has against the ones its strategy needs, then proposes the training and redeployment that closes the gap — so capability change does not default to redundancy.
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ShelfWorks ShelfWorks is a planned operating system for emerging food, drink and personal care brands: sourcing and co-manufacturing, the production run and its cash, retailer requirements, and the trade spend and deductions that decide whether any of it was profitable.
Read the brief
EcomMate EcomMate is a planned operating layer for online brands: true profit per product after every cost, suppliers as real records, and reordering driven by what the forecast does to cash rather than by instinct.
Read the brief
Wave 2 · concepts
2 concepts
Customer feedback and growth intelligence
Feedback clustered by AI, weighted by the revenue behind it, carried through to a roadmap decision and then to a measured outcome — rather than a request board nobody closes the loop on.
Partner programmes that give partners something to post
An affiliate and partner programme where the creative arrives with the partner. Tracking, commission and payouts are the record underneath it; the material each partner needs in order to start is what makes them active rather than merely registered.
Wave 3 · concepts
5 concepts
Investor readiness and diligence
A diligence index assembled from the records a company already keeps, with the gaps named and investor questions answered against cited sources. Not another secure file share.
Procedures and policy, kept true
Procedures generated from how work is actually done, then reviewed, approved, acknowledged — and flagged when practice drifts away from them.
Internal mobility and redeployment
Open work matched to the people already in the organisation — gigs, projects, mentoring and moves — so a capability shift has an internal answer before an external one.
Progress claims against the clock that governs them
Construction payment claims carry a statutory timetable: when a claim was served, when a response is due, when the right to escalate opens and closes. Miss a date and the money is gone regardless of the merits. Claims counts those days and keeps the evidence behind each one.
Every location’s unit economics, in one place
A franchisor operating system built around the numbers rather than the paperwork: unit economics by location, royalty calculation and collection, brand compliance, and a performance view that shows which operators need help before the quarter closes.
Market figures above were checked against published research on 12 October 2026 , and each names the house that published it. These houses disagree — sometimes by several multiples — on where a category's boundary sits, so a spread is shown wherever that matters rather than a single flattering number. Where a concept spans more than one category they are listed separately: those markets overlap, and adding them together would not describe a real opportunity. Market research is an estimate, not an audited figure.